How to Create a Compelling Product Vision
Members course — 2-minute free preview
A Product Vision can guide the team and the stakeholders to create a product they are proud of. A compelling Product Vision helps you create a passionate team, get an agreement with stakeholders and measure the success of your product. In this course we review what is a Product Vision, and walk you through a step-by-step process to prepare, host and facilitate a Product Vision Workshop that will deliver the compelling Product Vision you need.
Introduction: What is a Product Vision, and why it helps you and the team
Vision Workshop Step-by-Step Process and Exercises (7 modules)
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21:46 Module 1 - Prepare the Vision workshop
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10:59 Module 2 - Customer Profiles Exercise
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11:50 Module 3 - Customer Needs Exercise
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10:32 Module 4 - Defining Focus Areas For The Product
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9:16 Module 5 - Understanding the Customer Language
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10:44 Module 6 - Define Top 3 Business Metrics
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9:10 Module 7 - The Step-by-Step Facilitator Guide